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Scheme for assistance for Start Ups/ Innovation: Sustenance Allowance

SFASISA

2026 โœ“๐Ÿ“ˆ BusinessLaunched: 2020โš“ Gujarat

Published: Oct 2026

6 min read

Reviewed by Navin, Editor · First published: 10 Oct 2026

Scheme for assistance for Start Ups/ Innovation: Sustenance Allowance
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Written by Navin · Editor, tsmpb.inUpdated: 17 Oct 2026 · How we verify scheme facts

About this business scheme

The "Scheme for Assistance for Start Ups/ Innovation" under the Gujarat Industrial Policy, aims to drive economic growth by generating jobs, fostering competition, and introducing next-gen solutions.

The "Scheme for Assistance for Start Ups/ Innovation" is an umbrella scheme launched by the Industries and Mines Department, Gujarat under the Gujarat Industrial Policy. Effective from August 7th, 2020 to August 6th, 2025, it aims to drive economic growth by generating jobs, fostering competition, and introducing next-gen solutions.

The component "Sustenance Allowance", provides financial relief to developers who have paid Stamp Duty on the purchase of land required for a new unit/project. The scheme is aimed at promoting new developments by reducing the financial burden on eligible projects during their establishment phase.

Benefits at a glance

Scheme nameScheme for assistance for Start Ups/ Innovation: Sustenance Allowance (SFASISA)
Launched byIndustries and Mines Department
Launch year2020
Benefit typeCash (money paid to your bank account)
CategoryBusiness
Level / StateState ยท Gujarat
Official portalstartup.gujarat.gov.in (link at the end of this page)

Key facts

Scheme forInfra
Application modeOnline
Last dateOngoing (no last date notified)
DBT (direct bank transfer)No
Age18 to 60 years

Who can apply (quick check)

  • ๐Ÿ‘คAll genders
  • ๐ŸŽ‚Age 18 to 60 years
  • ๐Ÿ“Online

Quick check from official data. Full conditions are in the Eligibility section.

What you receive

  • Financial Assistance: Rs. 20,000/- per month for one year based on eligibility.
  • Encouragement for Women Entrepreneurs: Rs. 25,000/- per month for startups with a woman co-founder.

Who qualifies

  • Any individual or group of individuals with an innovative idea or concept, recommended by an approved Nodal Institution, is eligible.
  • The scheme is open to startups in any sector or branch of science, technology, engineering, agriculture, healthcare, etc., making it sector-agnostic.

Note: Startups availing benefits under the Student Startup and Innovation Policy (SSIP) are also eligible.

Who is not eligible

  • Entities formed by splitting or restructuring an existing business are not considered startups under this scheme.
  • Startups availing benefits under other startup schemes of the Government of Gujarat are ineligible.

Papers to keep ready

  • ๏‚ท Pitch presentation with following details:
  1. Problem statement
  2. Objective for the startup or innovation
  3. Description of product/ service
  4. How does it work?
  5. USP/Uniqueness of the product/service
  6. Target market and customers
  7. Competition analysis โ€“ key competitors, advantage of product/ service over
  8. competition etc.
  9. Detailed project cost breakup
  10. Tentative action plan for the next 3-5 years
  11. Revenue projections for the next 3-5 years
  • ๏‚ท Technical feasibility/ product testing report / certification (if any)
  • ๏‚ท Financial feasibility report / certification (if any)
  • ๏‚ท Evaluation matrix by Nodal Institution
  • ๏‚ท Recommendation form by Nodal Institution (revised format is attached for reference)
  • ๏‚ท Undertaking

Registration walkthrough

Online

Registration Process:

Step 1: Visit the online portal and click on the "Register" button, located at the top right corner.

Step 2: Enter Email ID and click on Next button. Verify the details and click on "Submit" to get registered on portal.

Step 3: Upon login, fill in the details on Common Application Form. Click on "Sign Up".

Application Process:

Step 1: Visit the online portal and click on Login button. Enter Registered Email ID and Password and click on the "Sign In" button

Step 2: In "Dashboard" section fill in all the required details.

Step 3: Click on Apply Now Icon located at Dashboard of User.

Step 4: From the list Select the Scheme and Fill the Application details.

Contact Us:

Startup Gujarat Cell

Office of Industries Commissionerate

Block No: 1, 3rd Floor, Udhyog Bhavan, Sector: 11, Gandhinagar - 382010 Gujarat, INDIA.

079-23252588 / 1800-233-0616

icstup@gujarat.gov.in

Important dates

Launch / start07 Aug 2020

Terms used in this scheme

Startups (for the purpose of this scheme)
  • Any individual/group of individuals having innovative idea/concept after legal registration as LLP, Partnership or Private Limited Company. However, an entity shall cease to be a Startup on completion of ten years from the date of its incorporation/ registration or if its turnover for any previous year exceeds one hundred crore rupees.
  • โ€œlimited liability partnershipโ€ shall have the meaning as assigned to it in clause (n) of subsection (1) of Section 2 of the Limited Liability Partnership Act, 2008;
  • โ€œpartnership firmโ€ means a firm registered under section 59 of the Partnership Act, 1932;
  • โ€œprivate limited companyโ€ shall have the meaning as assigned to it in clause (66) Section 2 of the Companies Act, 2013;
  • โ€˜turnoverโ€ shall have the meaning as assigned to it in clause (91) Section 2 of the Companies Act, 2013
  • โ€œEntityโ€ is working towards innovation, development or improvement of products or processes or services, or if it is a scalable business model with a high potential of employment generation or wealth creation.
Innovative Project

An innovative project is a project that seeks to introduce new technology or make changes in the existing technology by implementing large and small, radical and incremental changes, resulting into the formulation of novel products, processes or services.

Mentor

An individual/ resource person / expert who provides mentoring support to Startups through Nodal Institutes, possess domain/subject expertise and knowledge of Startup ecosystem of the state.

Sustenance Allowance

Sustenance Allowance is a monthly assistance provided to approved/sanctioned startups to meet the expenditure where they do not have any sufficient/adequate means of finance for their innovative project.

Frequently asked questions

What is the objective of the "Scheme for Assistance for Start Ups/ Innovation"?

The "Scheme for Assistance for Start Ups/ Innovation" is an umbrella scheme launched by the Industries and Mines Department, Gujarat under the Gujarat Industrial Policy. Effective from August 7th, 2020 to August 6th, 2025, aims to drive economic growth by generating jobs, fostering competition, and introducing next-gen solutions.

What is the "Sustenance Allowance" component?

The component provides financial support to startups to cover operational expenses, offering Rs. 20,000โ€“Rs. 25,000 per month for one year.

Who is eligible for this component?

Individuals or groups with innovative ideas or concepts, recommended by an approved Nodal Institution, are eligible to apply for the scheme.

What is the amount provided to startups under this scheme?

Startups are provided with Rs. 20,000/- per month, and those with at least one woman co-founder receive an enhanced allowance of Rs. 25,000/- per month.

Is the scheme limited to specific sectors or industries?

No, the scheme is sector-agnostic and supports innovative projects in any sector, including science, technology, engineering, agriculture, and healthcare.

Can a startup avail of benefits from multiple schemes simultaneously?

Startups that are already availing of incentives under other startup schemes of the Government of Gujarat, except the Student Startup and Innovation Policy (SSIP), are not eligible for this scheme.

What is the duration of the financial assistance under the scheme?

The financial assistance is provided for a maximum duration of one year.

What is the role of the Nodal Institution in this scheme?

The Nodal Institution evaluates, validates, and recommends the startup's project proposal to the Office of the Industries Commissioner for approval.

Are startups formed by restructuring existing businesses eligible for this scheme?

No, startups formed by splitting up or reconstructing an existing business are not considered eligible under this scheme.

Can a startup with a woman co-founder receive a higher allowance?

Yes, startups with at least one woman co-founder are eligible to receive Rs. 25,000 per month instead of Rs. 20,000.

How can a startup apply for the Sustenance Allowance Scheme?

Startups can apply by registering on the designated online portal, submitting their project proposal to a Nodal Institution, and following the application procedure outlined in the scheme.

How is the sustenance allowance disbursed to eligible startups?

The sustenance allowance is disbursed monthly to eligible startups after approval by the State-Level Empowered Committee (SLEC).

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